Internationalization motives and facilitating factors: Qualitative evidence from smaller specialist retailers

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dc.contributor.author Quinn, Barry
dc.contributor.author Doherty, Anne Marie
dc.contributor.author Alexander, Nicholas
dc.contributor.author Hutchison, Karise
dc.date.accessioned 2008-11-10T12:55:34Z
dc.date.available 2008-11-10T12:55:34Z
dc.date.issued 2007-09
dc.identifier.citation Quinn , B , Doherty , A M , Alexander , N & Hutchison , K 2007 , ' Internationalization motives and facilitating factors: Qualitative evidence from smaller specialist retailers ' Journal of International Marketing , vol 15 , no. 3 , pp. 96-122 . en
dc.identifier.issn 1547-7215
dc.identifier.other PURE: 83154
dc.identifier.other dspace: 2160/999
dc.identifier.uri http://hdl.handle.net/2160/999
dc.description Hutchison, K.; Alexander, N.; Quinn, B.; and Doherty, A. M. (2007). Internationalization motives and facilitating factors: Qualitative evidence from smaller specialist retailers. Journal of International Marketing. 15(3), pp.96-122 RAE2008 en
dc.description.abstract Drawing on case study evidence, this article explores the reasons small specialist retailers internationalize and the facilitating factors that help them overcome the obstacles to internationalization. The authors employ qualitative research techniques and, to build theory from an unexplored area of research, adopt a multiple-case approach. The findings suggest that though a strong company brand identity is the most significant motive for expansion, other internal and external factors facilitate the international decision-making process. en
dc.format.extent 27 en
dc.language.iso eng
dc.relation.ispartof Journal of International Marketing en
dc.title Internationalization motives and facilitating factors: Qualitative evidence from smaller specialist retailers en
dc.type Text en
dc.type.publicationtype Article (Journal) en
dc.identifier.doi http://dx.doi.org/10.1509/jimk.15.3.96
dc.contributor.institution School of Management & Business en
dc.contributor.institution Centre for Research in Marketing en
dc.description.status Peer reviewed en


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